1934 Hupmobile Model J 'Rumble Seat' Coupe (Project)
Sold: $25,000
Specifications
| Engine | In-Line 6cyl |
|---|---|
| Gearbox | 3 Speed Manual |
| Body Work | Coupe |
| Colour | Primer |
| Wheels | Wire Spoke |
| Brakes | Drum |
Description
The Detroit-based Hupp Motor Car Company introduced their first vehicle, the Hupmobile Model 20 Runabout, at 1909's Detroit Motor Show. The initial batch of 500 cars was sold in the first year of production, and a larger factory was required to satisfy demand from that point on. By 1912 they were on a roll, opening up a manufacturing plant in Canada and introducing a new model, the 'H' (or Model 32). By this time Hupmobiles were regulars at motoring events with a reputation for strong endurance, completing several around-the-world endurance trials. In 1928 sales had exceeded 65,000 units and Hupp aimed for continued expansion in the fight with Chevrolet and Ford. By then several more models were available, including larger, eight cylinder powered versions that pushed the cars further upmarket. The timing of this was flawed, and was further compounded by the dis-continuation of their entry level four-cylinder models, as the Great Depression took hold. Even the introduction of the advanced Model J in 1933 could do little to stem the tide. Hupmobile eventually closed its doors in 1940, having spread itself too thin and offering too many models for its production capability.
