Published on 15 June 2020
I know it's not a car, but the 1994 Dodge Ram beats any other big ute before and after hands down in looks in my opinion. The press quotes in the '97 brochure captured it all - "About as subtle as a sledgehammer", "...we can almost picture it with a tattoo on its rear flank....", "Capable of digesting rim-bending, shock-bursting potholes for snacks", "It could probably pull a house of its foundation" and the best; "It speaks to guys who own chain saws and chug hot coffee from Styrofoam cups."
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