I spotted this Kia New Morning in Saigon a few years ago which is faintly ridiculous. By DAF calling their new line of Variomatics as a Daffodil and Toyota naming its sub-Corolla class car as a Starlet automatically ruled out half their potential buyers - no bloke wanted to be seen in a Daffodil or a Starlet and the Toyota was further ruined by being the name of a very cheap line of cosmetics, so few women went for it. Studebaker went and named one of their premium lines as a Dictator, just when Hitler and Mussolini were making nuisances of themselves in Europe. Wartburg, named after a castle in East Germany, doesn't translate too well into English, especially as the W is pronounced as an F, but it didn't stop them selling well in the UK to those who wanted a bargain. Both Wartburg and Trabant called their cars Limousines - at least they were ahead of the Datsun Bluebird - Australia's 'First Four Cylinder Limousine".