And you know the whole sad story from there on. It can be summed up in four words. Oversteer. Crashes. Injuries. Lawsuits. In November 1965 an unassuming Washington lawyer. Ralph Nader, who’d been working for a Senate subcommittee, published his book Unsafe at Any Speed. Only the first chapter was about the Corvair and the accidents and injuries it was claimed to have caused, but that was enough for it all to unravel. By early 1966 the lawsuits had really started to roll into GM, and politicians had started to take notice. During 1967 the political pressure was so great that the American Congress started to pass laws regulating automobile design and safety standards. And so the great consumer protection regulatory reforms began in the US, covering many industries and products. That regulatory tsunami swept around the world. 38