Return to DavidBurrell's garage

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Published on 18 June 2022

[quote HIW433N7441P037O]And who remembers the GM look-a-like models?[/quote] GM was publicly shamed by the Fortune magazine cover of 22nd August, 1983. And rightly so. The bean counters had taken over and the design was not the priority it had once been. When Chuck Jordan took over from Irv Rybiki as boss of design in 1986 he is quoted as saying "My priority (is) to rekindle the creative spirit... no more lookalike cars."