Porsche, Maserati, Ferrari, Lamborghini, Honda have something in common: in each case they commenced automotive manufacturing with a sports car. There is a small qualification in Honda's case because the T360 mini-truck made its debut at the ninth annual Tokyo Motor Show alongside the S360 and S500 sports cars.
Honda had employed more than 50 experienced engineers in 1957-58 to develop a people’s car (XA170). But in the third quarter (northern hemisphere fall), Soichiro Honda issued an imperative to create a sports car (XA190). His reasoning was that it would be better to create new demand rather than competing with established manufacturers for a share of existing market sectors. Further, as with Honda motorcycles, racing versions could be developed. Soichiro Honda believed that expertise was most quickly gained through Sport.